KEWPIE Mayonnaise, Product of USA, Japanese-Style Mayonnaise, 12 oz Squeeze Bottle

Product Overview

KEWPIE Mayonnaise B07SM54Y7Z is a 12-ounce mayonnaise produced in the United States under the KEWPIE brand. It follows a Japanese-style approach centered on egg yolks and a blend of vinegars, giving the condiment a creamy texture and a pronounced savory and acidic flavor profile. This specific product should be distinguished from KEWPIE mayonnaise manufactured in Japan because formulations can differ by production market.

The verified ingredient list for this U.S. formulation includes soybean oil, egg yolks, water, distilled vinegar, salt, sugar, mustard flour, red wine vinegar, rice vinegar, yeast extract, and natural flavors. Egg is a declared allergen. The product is identified as gluten-free and kosher.

The mayonnaise is packaged in a flexible squeeze bottle that allows it to be dispensed directly onto foods or measured for recipes. Common applications include sandwiches, salads, sushi-style dishes, dips, sauces, dressings, and prepared foods. One tablespoon provides 110 calories and 11 grams of total fat according to published nutrition information for this formulation.

The product is associated with UPC 033357051012 and catalog identifier B07SM54Y7Z. Its verified package size is 12 ounces.

Product Information

Identification

Physical Information

Dietary and Allergen Information

Product Identifier Summary

Model Number

Packaged foods generally rely more heavily on standardized retail barcodes and internal item numbers than consumer-facing model numbers. A model number is normally used to distinguish a particular product configuration within a manufacturer’s catalog.

MPN

A Manufacturer Part Number is used by manufacturers, distributors, and inventory systems to distinguish a specific commercial item or package configuration. It can assist with matching products when names are similar.

UPC

A Universal Product Code is a 12-digit standardized barcode commonly used for retail inventory and point-of-sale identification in North America. It helps distinguish a specific packaged product from other sizes and variations.

EAN

An EAN is a standardized international retail identifier. A UPC can be represented in EAN-13 format by adding a leading zero, allowing compatible international barcode systems to identify the same item.

GTIN

A Global Trade Item Number is the broader identification standard that includes formats such as UPC-A and EAN-13. GTINs are used throughout retail, distribution, inventory, and supply-chain systems.

ASIN

An ASIN identifies a specific catalog record within one online product catalog. It is not a universal product identifier and should not replace a verified UPC, EAN, or GTIN when matching products across databases.

ISBN

ISBN identifiers are used for books and certain published materials. They do not apply to this packaged food product.

Ingredients

The verified ingredient statement for this U.S.-produced formulation lists the following ingredients:

• Soybean oil
• Egg yolks
• Water
• Distilled vinegar
• Salt
• Sugar
• Mustard flour
• Red wine vinegar
• Rice vinegar
• Yeast extract
• Natural flavors

Ingredient formulations can change. The label on the physical container should be treated as the current reference when allergen or dietary information is important.

Common Uses

• Spreading on sandwiches and wraps.
• Adding to burgers and other prepared sandwiches.
• Using as a condiment with sushi-style foods.
• Mixing into potato, egg, pasta, or similar mayonnaise-based salads.
• Using as a base for dipping sauces.
• Combining with chili sauces or seasonings to make flavored mayonnaise.
• Drizzling over cooked vegetables and savory dishes.
• Using as an ingredient in dressings and cold sauces.
• Adding to Japanese-inspired dishes such as okonomiyaki.

Maintenance and Care

Mayonnaise is a perishable food after opening and should be handled according to the storage directions printed on its packaging. Clean handling also reduces the chance of introducing food particles or contaminants into the container.

• Refrigerate after opening according to package directions.
• Keep the bottle closed when it is not being used.
• Keep the dispensing opening clean.
• Avoid allowing food or used utensils to contact the bottle opening.
• Do not leave opened mayonnaise at room temperature longer than appropriate for refrigerated foods.
• Check the package date and storage instructions before use.
• Discard the product if the packaging is damaged or the mayonnaise develops unusual odor, appearance, or other signs of spoilage.

Safety Information

This product contains egg, which is a major food allergen. People with an egg allergy should not consume the product unless directed otherwise by an appropriate medical professional.

• Contains egg.
• Review the current package ingredient and allergen statements before consumption.
• Refrigerate after opening as directed on the package.
• Use normal food-safety practices when serving mayonnaise with other perishable foods.
• Do not consume from a container with a broken seal or evidence of contamination.

Technical Specifications

Product History

KEWPIE Mayonnaise originated in Japan in 1925. Company founder Toichiro Nakashima introduced an egg-yolk-based mayonnaise after encountering mayonnaise during overseas travel. The product became one of the company’s principal food products.

KEWPIE introduced mayonnaise in plastic bottle packaging in 1958. The brand later expanded internationally, and formulations produced for different markets developed variations in ingredients and packaging.

The product identified by B07SM54Y7Z is a U.S.-produced 12-ounce formulation. It should not automatically be treated as compositionally identical to KEWPIE Mayonnaise manufactured in Japan because regional formulations can use different ingredients.

Key Features

• Japanese-style mayonnaise produced in the United States.
• Uses egg yolks rather than whole eggs in the verified ingredient statement.
• Contains soybean oil as the primary listed ingredient.
• Uses multiple types of vinegar.
• Contains yeast extract.
• Packaged in a flexible squeeze bottle.
• 12-ounce package configuration.
• Gluten-free designation.
• Kosher designation.
• Made with cage-free eggs.
• Suitable for direct application or use as a recipe ingredient.

Package Contents

• 1 KEWPIE Mayonnaise squeeze bottle.
• 12 ounces of mayonnaise.

Compatibility

Sandwiches and Wraps

The mayonnaise can be spread directly onto bread, rolls, tortillas, and other sandwich components. Its squeeze container also permits direct application without transferring the condiment to another container.

Sushi and Japanese-Inspired Foods

Japanese-style mayonnaise is commonly used with sushi-style preparations and other Japanese-inspired dishes. It can be applied directly or mixed with additional seasonings.

Salads

The product can function as a mayonnaise component in potato salad, egg salad, pasta salad, and similar cold preparations.

Dips and Sauces

It can serve as a base for sauces containing chili sauce, citrus, herbs, spices, or other seasonings. Additional ingredients change the final product’s nutrition and allergen profile.

Cooking

Mayonnaise can be incorporated into recipes that specify mayonnaise as a fat, binder, topping, or sauce component. Results can vary when substituting it for mayonnaise with a different acidity or flavor profile.

Frequently Asked Questions

What product does B07SM54Y7Z identify?

B07SM54Y7Z identifies a 12-ounce KEWPIE Japanese-style mayonnaise product produced in the United States.

Is this the same formulation as KEWPIE Mayonnaise made in Japan?

No assumption of identical formulation should be made. KEWPIE products manufactured for different markets can have different ingredient lists, so the country of production and package label should be checked when comparing versions.

Is this product made in Japan?

No. The product configuration covered by this reference page is identified as a product of the United States.

Who is associated with the U.S. product?

Q&B Foods, Inc. is associated with KEWPIE products in the United States.

What size is the bottle?

This product contains 12 ounces of mayonnaise in one squeeze bottle.

What is the UPC for this product?

The verified UPC associated with this 12-ounce product is 033357051012.

Does KEWPIE Mayonnaise contain eggs?

Yes. Egg yolks are included in the ingredient list, and egg is a declared major allergen.

Does this mayonnaise use whole eggs?

The verified ingredient statement lists egg yolks rather than whole eggs.

Are cage-free eggs used?

Yes. This U.S. product is identified as being made with cage-free eggs.

Is this mayonnaise gluten-free?

Yes. The product is identified as gluten-free.

Is this mayonnaise kosher?

Yes. This product is identified as kosher.

Is this mayonnaise vegan?

No. It contains egg yolks and therefore is not vegan.

Is it suitable for people with egg allergies?

No. Egg is a declared allergen in this product.

Does it contain soybean oil?

Yes. Soybean oil is the first ingredient in the verified ingredient statement.

Does it contain sugar?

Yes. Sugar appears in the ingredient list, although the published nutrition panel lists zero grams of total carbohydrate per serving.

Does it contain mustard?

Mustard flour appears in the verified ingredient list.

Does it contain rice vinegar?

Yes. Rice vinegar is one of several vinegars used in this U.S. formulation.

Does it contain red wine vinegar?

Yes. Red wine vinegar appears in the ingredient list.

Does it contain yeast extract?

Yes. Yeast extract is included in the verified ingredient statement for this formulation.

Does this formulation contain MSG?

Monosodium glutamate is not listed by name in the verified ingredient statement used for this specific 12-ounce U.S. formulation. Other KEWPIE formulations can differ, so labels from different products should not be treated as interchangeable.

Why can different KEWPIE mayonnaise bottles taste different?

KEWPIE mayonnaise is produced in different markets, and the ingredient formulations can vary. Differences in oils, vinegars, seasonings, and other ingredients can affect acidity, texture, color, and flavor.

What does Japanese-style mayonnaise taste like?

It is generally characterized by a pronounced egg-yolk flavor, creamy texture, noticeable acidity, and savory character. Individual perceptions vary, particularly among people accustomed to other mayonnaise styles.

Can it be used on sandwiches?

Yes. Sandwiches and wraps are common applications for mayonnaise.

Can it be used with sushi?

Yes. Japanese-style mayonnaise is commonly incorporated into sushi-style preparations and sauces.

Can it be used in potato salad?

Yes. It can be used as the mayonnaise component in potato salad and related cold salads.

Can it be used for egg salad?

Yes. It can function as a binder and condiment in egg salad.

Can it be made into spicy mayonnaise?

Yes. It can be combined with chili-based sauces or other seasonings to produce a flavored mayonnaise sauce.

Can it be used as a dipping sauce?

Yes. It can be served directly or combined with other ingredients to create dips.

Can it be used on okonomiyaki?

Mayonnaise is commonly applied to okonomiyaki and similar Japanese dishes.

Can it replace conventional mayonnaise in recipes?

It can be substituted in many recipes that call for mayonnaise. Its egg-forward and vinegar profile may alter the flavor of the finished dish.

Does it require installation or preparation?

No installation is required. The product is a ready-to-use condiment and can be dispensed directly from the squeeze bottle.

Should KEWPIE Mayonnaise be refrigerated?

Follow the storage directions printed on the physical container. Opened mayonnaise should be kept refrigerated according to its package instructions.

How should the bottle opening be cleaned?

Remove mayonnaise residue from the dispensing opening with a clean utensil or clean disposable material. Avoid introducing water or food debris into the bottle.

How can I identify the U.S. formulation?

Check the country-of-production statement, package size, barcode, and ingredient panel. This reference concerns the 12-ounce U.S.-produced product associated with UPC 033357051012.

Why is checking the country of production important?

Regional KEWPIE mayonnaise formulations are not necessarily identical. Checking the production country helps prevent one formulation’s ingredients or nutrition information from being incorrectly attributed to another.

Does mayonnaise have a warranty?

Food products generally do not use a conventional hardware-style warranty. Questions about manufacturing defects, damaged packaging, or product quality should be handled according to the manufacturer’s current consumer-service policies.

Buying Considerations

Regional Formulation

The most important identification consideration is the product’s country of production. U.S.-produced and Japan-produced KEWPIE mayonnaise should not be assumed to have identical ingredients or flavor characteristics.

Egg Allergen

The product contains egg yolks. Anyone managing an egg allergy should review the current package allergen statement before consumption.

Soybean Oil

Soybean oil is the primary ingredient in this formulation. Ingredient preferences and dietary requirements should be considered when comparing mayonnaise products.

Flavor Profile

The egg-yolk base and mixture of vinegars give this product a different flavor profile from some conventional American-style mayonnaise. The distinction may be noticeable when it is used as a primary condiment rather than a minor recipe ingredient.

Package Size

This catalog record concerns a 12-ounce squeeze bottle. Larger containers and other KEWPIE configurations may use different identifiers and should be researched separately.

Nutrition

Mayonnaise is an oil-based condiment with a high proportion of calories from fat. Serving quantity can therefore materially affect the nutritional contribution of a prepared dish.

Storage

Refrigerated storage after opening should be considered when planning how quickly the container will be used. Always follow the current storage instructions printed on the bottle.

Customer Feedback Summary

This section is a generalized summary of recurring themes reported in publicly available customer feedback. These observations are subjective consumer experiences and are not verified product specifications.

Commonly Praised Aspects

• Many users describe the texture as creamy and smooth.
• A pronounced savory character is frequently mentioned in positive feedback.
• Some customers prefer its egg-yolk-forward flavor to conventional mayonnaise.
• The vinegar profile is often described as providing noticeable tanginess.
• Users frequently mention sandwiches, sushi-style foods, salads, sauces, and dips as practical applications.
• The squeeze bottle is commonly viewed as convenient for direct application and portion control.

Commonly Reported Limitations

• Some consumers find the egg-forward flavor stronger than expected.
• The vinegar character can taste too acidic or tangy for some preferences.
• Customers sometimes report confusion between U.S.-produced and Japan-produced formulations.
• Some consumers specifically prefer the flavor or texture of the Japan-produced formulation.
• Occasional feedback concerns product freshness, expiration dates, or separation, which can also depend on storage and handling conditions.

Flavor comparisons are especially sensitive to the exact formulation being reviewed. Feedback about one regional version of KEWPIE Mayonnaise should not automatically be applied to another version with a different ingredient list.

Related Products

• KEWPIE Mayonnaise Made in Japan: Related mayonnaise produced in Japan with a formulation that differs from the U.S. version covered on this page.
• KEWPIE Deep Roasted Sesame Dressing: Sesame-based dressing and marinade within the KEWPIE condiment range.
• KEWPIE Roasted Garlic Onion Dressing: Savory dressing and sauce with garlic and onion flavors.
• KEWPIE Yuzu Kosho Dressing: Dressing based on citrus and chili-pepper flavor elements.
• KEWPIE Foodservice Mayonnaise: Larger-volume mayonnaise configurations intended for higher-volume preparation.

Last Updated

August 9, 2026